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Business Studies · 2023 · 1 mark

CBSE 2023 · Region 3 · Set 1 · Q17

The element of promotion mix which involves a variety of programmes designed to promote or protect a company's image and its individual products in the eye of the public is:

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CBSE Class 12 Business Studies past-paper question from the 2023board exam, with the answer as CBSE’s own marking scheme gives it. Where our answers come from.