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Business Studies · 2025 · 1 mark

CBSE 2025 · Region 1 · Set 1 · Q18

Match the concepts of marketing in Column I with their
respective explanations in Column -II:
Column-I Column - II
(A)
Product (i) Its main focus is on quality,
concept performance and feature of the product.
(B)
Selling (ii) Its main focus is on satisfaction of
concept customer needs.
(C)
Marketing (iii) Its main focus is on aggressively
concept persuading buyer to purchase the existing
product.
(D)
Societal (iv) Its main focus is on satisfaction of
concept customer needs and society's well-being.
Choose the correct options from the following:
(b)
(c)
(d)

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